Yesterday, one of the biggest events this year in seltzer was announced: Pepsi will buy Sodastream, for $3.2 billion.

The Washington Post called to get my opinion, part of which I’ll post below:

“Americans have been drinking seltzer for over a century, but we’ve hit a tipping point,” said Barry Joseph, author of the book “Seltzertopia: The Extraordinary Story of an Ordinary Drink.” “Seltzer isn’t just a beverage anymore; it’s become a lifestyle choice.”

For the full article, please go here.